SPANISH-LANGUAGE MEDIA COMPANY ESTRELLA MEDIACO INTRODUCES ‘AUTHENTICALLY LATINO, INHERENTLY AMERICAN’ CONTENT AND DIGITAL AUDIENCE DATA AT 2024 IAB NEWFRONT

Company Sees +28% Year over Year Connected TV Growth; Announces

Addition of New FAST Channels through Partnership with Curiosity

Stream, Launching on Samsung TV Plus

 

New FAST Channels to Include Curiosity Español,

Curiosity Animales and Curiosity Motores

 

Hallmark Channel Content in Spanish-Language to Launch Cross-

Platform on EstrellaTV App and EstrellaTV Linear Channels

 

May 1, 2023 – LOS ANGELES, CA – Estrella MediaCo, a leading multi-platform

Spanish-language media company serving the vital U.S. Hispanic audience,

presented information on the content and mindset driving digital consumers at its

2024 IAB NewFronts presentation today. Announcements presented during the

presentation included the company’s +28% year-over-year Connected TV (CTV)

growth, and the partnership with leading cultural documentary service Curiosity

Stream. Estrella will program three new Curiosity Stream content channels in

Spanish, which will launch first on Samsung TV Plus: Curiosity Español, CuriosityAnimales and Curiosity Motores. The presentation was made by Steve Mandala,

Chief Revenue and Local Media Officer, and René Santaella, Chief Digital and

Streaming Officer. EstrellaTV’s anchor and host, Nour Milla, presented audience

insights.

 

    • Mandala said, “We are a content company first, with strong distribution

platforms making the content available anywhere at anytime for our fans.

Our content strategy of focusing on the brand of ‘topical entertainment’

focuses us on how we entertain and inform – from our reality and

competition shows, personality and pop culture series, and our award-

winning news that has tremendous impact during this election year.”

    • “We have led the FAST Spanish-language expansion in the industry, and this

      is an exciting moment of growth for us,” said Santaella. “We are widely

      distributed on FAST, and our app continues to have tremendous organic

      growth. We achieved an increase of almost 30% in reach across our channels

      in 2023, and that comes from our laser focus on being best-in-class in

      streaming distribution.”

Key takeaways:

    • Estrella had +28% year over year growth in uniques across its CTV platforms,

including 13mm aggregated CTV viewers.

    • Estrella has partnered with leading documentary media company Curiosity

Stream to curate three new Spanish-language FAST channels that will

premiere on SamsungTV Plus in 2024, including:

o Curiosity Español – the gateway to discovering all that the universe has

to offer and always leading with questions.

o Curiosity Animales – brings us closer to the magical animal kingdom

and the inspiring world of animals.

o Curiosity Motores – an adrenaline rush for all types of motor

enthusiasts, by land, air, sea and even space.• EstrellaTV FAST channel is now available on Samsung TV Plus in Mexico.

    •  Estrella will be cross-platforming leading Hallmark Channel content in

Spanish-language on its app and linear channels. Over 90 titles will be

available on the app, with weekend programming of select titles featured on

EstrellaTV linear.

    • Estrella will also be platforming 300 hours of content from leading

Spanish-language media provider Hemisphere on the EstellaTV app.

    • The company will launch an optimized refresh of its EstrellaTV app in May

delivering an all new experience for content discovery, streaming live TV and

radio, personalized recommendations and creating fandoms within the app

around its biggest brands that will increase engagement and repeat

visitation.

    • Estrella’s FAST channels are EstrellaTV, Estrella News, Estrella Games, Cine

EstrellaTV, and the forthcoming Curiosity Español, Curiosity Motores and

Curiosity Animales channels.

    • Estrella FAST channels can be seen on: EstrellaTV App, FireTV News App,

Freevee, Amazon Prime Video, FuboTV, Google TV, LG Channels, Local Now,

Plex, PlutoTV, The Roku Channel, Samsung TV Plus, SlingTV, Tubi, Vizio

Watchfree, TCL, Xumo, and Xfinity.

 

Estrella MediaCo is a trade name of MediaCo Operations LLC.

Contact:

Hanna Bolte, Estrella MediaCo

HBolte@EstrellaMedia.com; 310-497-5586

 

Press Releases

MediaCo Acquires Estrella Media’s Content and Digital Operations

Transaction Will Create One of the Largest Multicultural Media Platforms in the Country.

 

April 18, 2024 07:10 AM Eastern Daylight Time

 

NEW YORK & LOS ANGELES– MediaCo Holding Inc. (Nasdaq: MDIA) (“MediaCo”) today announced that it has acquired all of Estrella Media’s network, content, digital, and commercial operations. Among the Estrella Media brands joining MediaCo are the EstrellaTV network and its influential linear and digital video content business, and Estrella Media’s expansive digital channels, including its four FAST channels – EstrellaTV, Estrella News, Cine EstrellaTV, and Estrella Games – and the EstrellaTV app. The transaction closed on April 17, 2024.

MediaCo, which operates marquee urban radio stations HOT 97 and WBLS 107.5 in New York City, will be adding Estrella Media’s Spanish-language video, audio, and digital content operations under the same umbrella. This transaction will also allow MediaCo to reach the established audiences of Estrella Media’s market-leading Regional Mexican radio stations, including Que Buena Los Angeles, home of the Don Cheto Al Aire nationally syndicated morning radio show, La Raza in Houston and Dallas, and El Norte in Houston.

The combined footprint of MediaCo positions it as one of the strongest radio content providers for Spanish and Urban music in both terrestrial radio and audio streaming. These audiences represent almost one third of the U.S. population and 100% of the consumer growth in the marketplace.

Jacqueline Hernández, an established media executive, will lead the company as the Interim CEO. Ms. Hernandez, who most recently served as CEO and Founder of New Majority Ready, a multicultural marketing and content strategy firm, has previously held the position of Chief Operating Officer at Telemundo, as well as Chief Marketing Officer at NBCUniversal Hispanic Enterprises, and recently served as a board member of Estrella Media.

“This combination of tested media brands and talented teams will fuel growth of content and distribution for the benefit of our multicultural audiences,” said Ms. Hernández. “We believe this combination is the first step in building a unique multicultural media company that will reach diverse U.S. audiences wherever they choose to consume content and create value for marketers working to reach these important audiences.”

“This leverages the strengths of two great companies to build something new,” said Deb McDermott, Chair of MediaCo. “We are committed to representing and serving the Hispanic marketplace, as well as continuing to represent and grow the diverse audience that MediaCo already serves. We see a need for media brands to embrace opportunities with all audiences, and Estrella Media is a key part of our growth strategy.”

“Today marks the beginning of an exciting journey for MediaCo,” said Kudjo Sogadzi, current President and COO of MediaCo. “As we embark on this next chapter, we see a great opportunity to combine our strengths and capabilities to redefine how we deliver media to our diverse audiences.”

“This is a natural next step in the evolution of Estrella Media’s content operations to better serve our important U.S. Hispanic audience,” said Peter Markham, CEO of Estrella Media. “This transaction helps secure a bright and growing future for MediaCo to become the preeminent media company serving the multicultural audiences who drive ad spend ROI and brand growth.”

As part of the transaction, Estrella Media will continue to own and operate its local radio and television stations, while MediaCo provides the innovative programming and content to which their audiences have grown accustomed. MediaCo will also work to increase distribution with other broadcast partners, as well as to grow digital streaming, CTV, and AVOD assets.

Transaction Terms

The transaction was effected pursuant to an Asset Purchase Agreement with Estrella Broadcasting, Inc., the owner of Estrella Media, under which a subsidiary of MediaCo purchased substantially all of the assets of Estrella Broadcasting other than its local radio and television stations. As part of the transaction, MediaCo received an option to acquire those stations from Estrella Broadcasting at a future date, subject to receipt of necessary regulatory approval. As consideration in the transaction, Estrella Broadcasting is receiving a warrant to purchase up to a total of 28,206,152 newly issued shares of MediaCo Class A Common Stock, exercisable at an exercise price of $0.00001 per share; $60 million of newly issued shares of MediaCo Series B Preferred Stock that will accrue dividends at a rate of 6.0% per annum; a $30 million second lien term note with a five-year term and an interest rate of SOFR + 6.0% per annum; and approximately $30 million in cash. In connection with the exercise of the local radio and television stations option, Estrella Broadcasting would receive an additional 7,051,538 newly issued shares of MediaCo Class A Common Stock.

WhiteHawk Capital Partners provided a $45 million first lien term loan facility to MediaCo in connection with the transaction, $35 million of which has been drawn at closing. In connection with the transaction, three designees of Estrella Broadcasting were added to the Board of Directors of MediaCo. The transaction was approved by the boards of directors of MediaCo and Estrella Broadcasting.

Prior to the consummation of the transaction, Standard General converted all of the outstanding shares of MediaCo Series A Preferred Stock into a total of 20,733,869 shares of newly issued shares of MediaCo Class A Common Stock in accordance with the terms of the Series A Preferred Stock.

MediaCo is filing with the Securities and Exchange Commission a Current Report on Form 8-K that will provide additional detail regarding the transaction.

Fried, Frank, Harris, Shriver & Jacobson LLP and Pillsbury Winthrop Shaw Pittman LLP served as legal counsel to MediaCo in connection with the transaction. RBC Capital Markets, LLC served as exclusive financial advisor to Estrella Broadcasting and Paul, Weiss, Rifkind, Wharton & Garrison LLP and Wiley Rein LLP served as Estrella Broadcasting’s legal counsel. Sidley Austin LLP served as legal counsel to WhiteHawk Capital Partners.

Forward-Looking Statements

This communication contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended and Section 21E of the Securities Exchange Act, as amended, and it is intended that all forward-looking statements concerning MediaCo and Estrella Broadcasting, the transaction and other matters, will be subject to the safe harbor protections created thereby. All statements contained in this communication other than statements of historical facts, including without limitation statements concerning MediaCo’s future performance, business strategy, future operations, and plans and objectives of management and related matters, contained in this communication or any documents referred to herein are forward-looking statements. Words such as “believe,” “may,” “will,” “expect,” “should,” “could,” “would,” “anticipate,” “aim,” “estimate,” “intend,” “plan,” “believe,” “potential,” “continue,” “project,” “target,” “is/are likely to,” “forecast,” “future,” “guidance,” “possible,” “predict,” “seek,” “see,” or the negative of these terms or other similar expressions are intended to identify forward-looking statements, though not all forward-looking statements use these words or expressions. These statements are neither promises nor guarantees, but involve known and unknown risks, uncertainties and other important factors that may cause our actual results, performance or achievements to be materially different from any future results, performance or achievements expressed or implied by the forward-looking statements, including, but not limited to, the following the potential impact of consummation of the transaction on relationships with third parties, including clients, employees and competitors; risks that the new businesses will not be integrated successfully or that the combined company will not realize estimated cost savings; risks associated with the exercise of the option to acquire the broadcast assets of Estrella Broadcasting at a future date, failure to realize anticipated benefits of the combined operations; unexpected costs, charges or expenses resulting from the transaction; and potential litigation relating to the transaction. These and other important factors discussed under the caption “Risk Factors” in MediaCo’s Annual Report on Form 10-K for the year ended December 31, 2023 filed with the SEC on April 1, 2024, as may be updated from time to time in other filings MediaCo makes with the SEC could cause actual results to differ materially from those indicated by the forward-looking statements made in this communication.

These statements reflect management’s current expectations regarding future events and operating performance and speak only as of the date of this communication. You should not put undue reliance on any forward-looking statements. Although we believe that the expectations reflected in the forward-looking statements are reasonable, we cannot guarantee that future results, levels of activity, performance and events and circumstances reflected in the forward-looking statements will be achieved or will occur. Except as required by law, we undertake no obligation to update or revise publicly any forward-looking statements, whether as a result of new information, future events or otherwise, after the date on which the statements are made or to reflect the occurrence of unanticipated events.

Contacts

For press inquiries: press@mediacoholding.com.

Press Releases

ESTRELLATV GROWS LOCAL MARKETS’ PRIME AND TOTAL DAY DELIVERIES IN MARCH AMONG ADULTS 25-54

Double- and Triple-Digit Growth in Prime and Total Day in Los Angeles, Dallas, Houston, Chicago, and Denver

Network has +29% National Growth Among
Adults 25-54 in Prime

 

April 10, 2024 – LOS ANGELES, CA – Estrella Media’s EstrellaTV network had double- and triple-digit growth among several of its owned and operated stations among adults 25-54 in March (compared to the same month last year and vs. prior 12-months). Five of its markets saw growth among prime time and total day. In addition to the local growth, the network grew nationally in prime time among adults 25-54 by 29% in first quarter 2024 compared to fourth quarter 2023.

 

“This is a great testament to the importance of our local markets and how our audience is gravitating toward our recently announced topical entertainment programming strategy,” said Steve Mandala, Chief Revenue and Local Media Officer, Estrella Media. “To see growth in Los Angeles, Dallas, Houston, Denver, and Chicago points to how our focus of Authentically Latino, Inherently American branding and content is delivering results for our audience and partner marketers.”

 

EstrellaTV stations KRCA Los Angeles, KMPX Dallas, and KETD Denver had their highest adults 25‑54 prime time deliveries for 2024, and KRCA and KETD had their highest adults 25-54 total day deliveries year-to-date. For March, KZJL Houston and WESV Chicago had one of their highest adults 25-54 prime and total day months in 2024 to date. All five stations had year-over-year prime increases (vs. the stations’ prior 12-month average): KRCA +42%, KETD +83%, KMPX +33%, KZJL +53%, and WESV +32%. The stations’ monthly prime delivery growth (vs March 2023) was: KRCA +34%, KETD +110%, KMPX +21%, KZJL +66%, and WESV +34%.

 

In total day ratings, the stations’ year-over-year increases (vs. the stations’ prior 12-month average) were: KRCA +46%, KETD +92%, KMPX +10%, KZJL +20%, and WESV +36%, The stations’ monthly total day delivery growth (vs March 2023) was: KRCA +30%, KETD +106%, KZJL +16%, and WESV +157%

 

The prime deliveries were led by the network’s viral news series Alarma TV and its national nightly news program Noticiero Cierre de Edicion.  Daytime deliveries were led by the network’s fan-favorite, topical entertainment series Venga la Alegria, which debuted on EstrellaTV in 2023.

 

Local Sources: Nielsen Local TV View Standard Time Period Report; TV+Digital; Live+Same Day Impressions for Mar 24 (02/29-03/27/24) vs. Mar 23 (03/02-03/29/23) and vs. prior 12-month averages (excluding non-report weeks; individual monthly dates provided upon request); MS 7p-11p or 6p-10p local time.  WESV and KETD Total Day: MF 6a-1030p, Sa 7a-8a, Su 7a-9a & Sa-Su 12p-11p.  KMPX and KZJL Total Day: MF 6a-11p, Sa 7a-8a, Su 7a-9a & SS 12p-11p.  KRCA Total Day: MF 7a-1130p, M-Sa 630a-7a & SS 1p-12a

 

National Source:  Nielsen National TV View Strict Daypart Program Report; TV+Digital, Panel Only; Live+Same Day AA (000s); Prime Daypart is Mon-Sun 7p-11p.  Dates: 1Q24 (01/01/24-03/31/24), 4Q23 (09/25/23-12/31/23).

 

About Estrella Media, Inc.

 

Estrella Media is a leading Spanish-language media company and one of the largest U.S. producers of Spanish-language video and audio content for multiplatform distribution worldwide, with a library of over 20,000 hours of original video content.

 

Estrella Media’s content studio feeds its digital and linear media platforms, including EstrellaTV, its national broadcast television network that is seen on 13 owned or operated stations and 42 affiliated or managed stations and through cable and satellite providers and digital streaming platforms; Estrella News, the first Spanish-language multiplatform digital news network in the U.S.; Cine EstrellaTV, its Spanish-language movie channel; Estrella Games, the first curated Spanish-language game show channel in the U.S; and the EstrellaTV App, which delivers live streaming television channels and radio stations, thousands of hours of video on demand, and podcasts, all direct-to-consumer.

 

Estrella Media’s digital content reach is more than one billion minutes per month, viewed and listened to across its multiplatform media portfolio, including FAST, AVOD, and streaming video and audio platforms.

 

Estrella Media owns and operates 11 radio stations, as well as the Don Cheto Radio Network with 32 affiliated stations throughout the U.S., featuring one of the nation’s most popular radio talents, Don Cheto.  Estrella Media also produces popular audio streaming podcasts, large-scale music festivals, concerts, and special events throughout the U.S.

 

To learn more about Estrella Media and see company updates, please visit Estrella Media at estrellamedia.com, and follow us on Instagram @CanalEstrellaTV, X @Estrellamedia_, Facebook @Estrellamediainc, and LinkedIn @Estrella Media, Inc.

 

Contact for Estrella Media:

Hanna Bolte, HBolte@EstrellaMedia.com, 310-497-5586

Press Releases

ESTRELLA MEDIA LAUNCHES ESTRELLATV ON KMMC CHANNEL 30 IN SAN FRANCISCO BAY AREA WITH MAJOR MARKET BROADCASTING (MMB)

April 2, 2024 – Los Angeles, CAEstrella Media has launched the EstrellaTV network on a new affiliate station KMMC Channel 30 in San Francisco. KMMC is owned by Major Market Broadcasting (MMB), which launched EstrellaTV today across the Bay Area’s top three markets, San Francisco, Oakland, and San Jose, as well as extended coverage in Petaluma and Rohnert Park.

 

“We welcome MMB to the EstrellaTV family and are excited to watch them grow the network in the Bay Area,” said Brian Kei, COO/CFO, Estrella Media. “EstrellaTV has had the #1 Spanish-language station in the market, and we know that Ravi and his team are going to help us grow the Spanish-language market and audience.”

 

“We are elated to be working with Estrella Media, as we have long admired what they have built and represent. As a Bay Area-based broadcast group, we are committed to the same level of deep engagement with the Hispanic community as we have with Asian American communities in the area for more than a decade,” said Ravi Kapur, Founder and CEO of Major Market Broadcasting.

 

Founded in 2009, Major Market Broadcasting is now the largest Asian American owned broadcast group in the United States, with more than 20 television stations broadcasting to more than 75 million Americans. MMB owns and operates Diya TV, the nation’s largest South Asian television network and airs more than 100 channels serving diverse, urban and rural communities across its national broadcast over-the-air platform. Learn more at majormarketbroadcasting.com

 

About Estrella Media, Inc.

 

Estrella Media is a leading Spanish-language media company and one of the largest U.S. producers of Spanish-language video and audio content for multiplatform distribution worldwide, with a library of over 20,000 hours of original video content.

 

Estrella Media’s content studio feeds its digital and linear media platforms, including EstrellaTV, its national broadcast television network that is seen on 13 owned or operated stations and 42 affiliated or managed stations and through cable and satellite providers and digital streaming platforms; Estrella News, the first Spanish-language multiplatform digital news network in the U.S.; Cine EstrellaTV, its Spanish-language movie channel; Estrella Games, the first curated Spanish-language game show channel in the U.S; and the EstrellaTV App, which delivers live streaming television channels and radio stations, thousands of hours of video on demand, and podcasts, all direct-to-consumer.

 

Estrella Media’s digital content reach is more than one billion minutes per month, viewed and listened to across its multiplatform media portfolio, including FAST, AVOD, and streaming video and audio platforms.

 

Estrella Media owns and operates 11 radio stations, as well as the Don Cheto Radio Network with 32 affiliated stations throughout the U.S., featuring one of the nation’s most popular radio talents, Don Cheto.  Estrella Media also produces popular audio streaming podcasts, large-scale music festivals, concerts, and special events throughout the U.S.

 

To learn more about Estrella Media and see company updates, please visit Estrella Media at estrellamedia.com, and follow us on Instagram @CanalEstrellaTV, X @Estrellamedia_, Facebook @Estrellamediainc, and LinkedIn @Estrella Media, Inc.

 

Contact for Estrella Media:

Hanna Bolte, HBolte@EstrellaMedia.com, 310-497-5586

Press Releases

SEMANA DE ESTRENO DE ‘EL HORMIGUERO’ DE ESTRELLATV HORARIO DE INVITADOS ANUNCIADO

La principal y galardonada serie global de variedades/charlas

en español se estrenará en

EE. UU. el lunes 8 de abril, lunes a viernes 8 p.m./7 p.m. CT

en EstrellaTV y en el Canal EstrellaTV FAST

 

1 de abril de 2024 – LOS ÁNGELES – EstrellaTV, la cadena multiplataforma en

español de Estrella Media, estrenará el programa de variedades y entrevistas en

español líder y galardonado a nivel mundial, El Hormiguero, el lunes 8 de abril. La

serie se transmitirá de lunes a viernes a las 20 h/19 h CT por EstrellaTV y el canal

EstrellaTV FAST. El Hormiguero está presentado por Pablo Motos.

 

La lista de invitados de la semana de estreno es:

Lunes 8 de abril – Sofía Vergara

Martes 9 de abril – CamiloMiércoles 10 de abril – Daniel Craig, Kate Hudson

Jueves 11 de abril – Georgina

Viernes 12 de abril – Sebastián Yatra

 

El Hormiguero es el talk show español de variedades líder a nivel internacional,

donde el presentador y productor Pablo Motos da la bienvenida al Hormiguero a

las celebridades y personalidades más importantes del mundo. Atractivo,

provocativo y siempre entretenido, Motos tiene una forma única de adentrarse en

las fascinantes vidas y proyectos interesantes de sus invitados famosos en una larga

entrevista acompañada de juegos, experimentos científicos, comedia y música.

Este exitoso programa internacional ha estado en boca de todos desde 2006 y hace

su debut en la televisión estadounidense a través de EstrellaTV el 8 de abril de 2024.

El Hormiguero: llevando las entrevistas y celebridades del momento al horario

estelar.

 

Acerca de Estrella Media:

Estrella Media, una compañía de medios de comunicación en español, es una de las

empresas productoras más grandes del mundo en lo que se refiere a contenidos en

video y audio para distribución multiplataforma y, entre otros activos, se cuenta con

un acervo de más de 20,000 horas de producción original en video.

Los estudios de Estrella Media alimentan las plataformas digitales y lineales de la

empresa, incluyendo EstrellaTV, su cadena de TV nacional que puede ser vista a

través de 13 estaciones propias, operadas directamente, y 42 estaciones afiliadas o

administradas y a través de proveedores de cable y satélite y por plataformas

digitales de transmisión. Así mismo, cuenta con el canal de Estrella News, la primera

red de noticias digitales multiplataforma en español en los Estados Unidos;

además, Cine EstrellaTV, un canal de cine en español y Estrella Games, el primer

canal en español de juegos en los Estados Unidos.Estrella Media, con su alcance de contenido digital de más de mil billones de

minutos al mes es visto a través de un portafolio multi plataforma de medios donde

se incluye FAST, AVOD y otras plataformas que digitalizan y transmiten audio.

Estrella Media es propietaria y opera 11 estaciones de radio, así como la cadena

radial Don Cheto al Aire con 32 afiliados en los Estados Unidos y Mexico,

presentando a una de las figuras de radio más populares a nivel nacional: Don

Cheto.

Estrella Media también produce festivales masivos, conciertos, eventos especiales

con público y otros shows en todo Estados Unidos. Además, Estrella Media produce

podcasts para transmisión digital en audio. Su división musical, Estrella Media

Music Entertainment está desarrollando la nueva generación de estrellas de la

música latina.

Para conocer más respecto a Estrella Media, y revisar las más recientes

actualizaciones corporativas, favor de visitar Estrella Media y Estrellamedia.com y a

través de redes; por X @estrellamedia_, Facebook @Estrellamediainc,

Linkedin @estrella Media, Inc.

Contacto para Estrella Media:

Hanna Bolte, HBolte@EstrellaMedia.com

Press Releases

ESTRELLATV BRINGS LEADING SPANISH-LANGUAGE TV SERIES ‘EL HORMIGUERO’ TO U.S. AUDIENCES ON APRIL 8

Leading, Award-Winning Global Spanish-Language Talk/Variety Series to have U.S. Broadcast Premiere on EstrellaTV Monday through Friday 8p.m./7 p.m. CT and on

the EstrellaTV app

 

March 18, 2024 – LOS ANGELESEstrellaTV, the multiplatform Spanish-language network of Estrella Media, is premiering the leading, award-winng global Spanish-language talk and variety show El Hormiguero on Monday, April 8. The series will air Monday through Friday at 8 p.m./7 p.m. CT, and will be available on the EstrellaTV app. El Hormiguero is hosted by Pablo Motos.

El Hormiguero is the #1 Spanish-language primetime talk series, and we are proud to bring it to our U.S. audience,” said Enrique Guillen, Chief Content Officer, Estrella Media. “Pablo Motos is one of the best producers and presenters in the world, and the roster of celebrities that flock to his show is a who’s who of film, music, TV, and sports personalities from across the globe. Spanish, English, and humor are spoken on El Hormiguero – there’s a reason it is such a viral sensation.”

Guests on the series include Rosalia, Diego Luna, Jamie Lee Curtis, Sofia Vergara, Belinda, William Levy, Chris Hemsworth, Penelope Cruz, Miguel Bosé, Maluma, Rafael Nadal, David Guetta, and more.

 El Hormiguero is the leading global Spanish-language talk and variety series which recently won the “Best comedy or variety entertainment program” in the international Rose d’Or awards. Host and producer Pablo Motos welcomes a who’s-who of celebrities and interesting personalities from around the world to El Hormiguero (“the Anthill”). Engaging, provocative, and always entertaining, Motos has a unique way of digging into the enticing lives and interesting projects of his celebrity guests in a long-form interview that is bookended with games, scientific experiments, comedy, and music. The hit international show has been driving conversation since 2006 and makes its U.S. TV debut on EstrellaTV on April 8, 2024, bringing the most talked about interviews and celebrities to primetime.

 

About Estrella Media, Inc.

Estrella Media is a leading Spanish-language media company and one of the largest U.S. producers of Spanish-language video and audio content for multiplatform distribution worldwide, with a library of over 20,000 hours of original video content.

Estrella Media’s content studio feeds its digital and linear media platforms, including EstrellaTV, its national broadcast television network that is seen on 13 owned or operated stations and 42 affiliated or managed stations and through cable and satellite providers and digital streaming platforms; Estrella News, the first Spanish-language multiplatform digital news network in the U.S.; Cine EstrellaTV, its Spanish-language movie channel; Estrella Games, the first curated Spanish-language game show channel in the U.S; and the EstrellaTV App, which delivers live streaming television channels and radio stations, thousands of hours of video on demand, and podcasts, all direct-to-consumer.

Estrella Media’s digital content reach is more than one billion minutes per month, viewed and listened to across its multiplatform media portfolio, including FAST, AVOD, and streaming video and audio platforms.

Estrella Media owns and operates 11 radio stations, as well as the Don Cheto Radio Network with 32 affiliated stations throughout the U.S., featuring one of the nation’s most popular radio talents, Don Cheto.  Estrella Media also produces popular audio streaming podcasts, large-scale music festivals, concerts, and special events throughout the U.S.

 

To learn more about Estrella Media and see company updates, please visit Estrella Media at estrellamedia.com, and follow us on Instagram @CanalEstrellaTV, X @Estrellamedia_, Facebook @Estrellamediainc, and LinkedIn @Estrella Media, Inc.

 

Contact for Estrella Media:

Hanna Bolte, HBolte@EstrellaMedia.com, 310-497-5586

Press Releases